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Story highlights Tobacco companies recently launched court-ordered ads that detail smoking's harms "It is meant to, to some extent, reverse 50 years of lying to the public," one expert says A wave of new tobacco ads debuted across prime-time television and published in newspapers this weekend, but they arent promoting what you might expect

Other examples of targeting young people with social media include: Use of influencers and young people in advertisements At its launch, JUUL heavily promoted its product online, including using influencers internet celebrities with large numbers of young followers

Support student physical and mental health by paying for more school nurses, social workers, counselors, and psychologists

Briant is the executive director of NATO, a tobacco retailing association based in Lakeville, Minn